I Don’t Know

I Don’t Know

Is “I don’t know” the most sensible answer to all the big questions? We’re still dealing with the fallout from Covid-19. Will there be a vaccine? How long will it take? How effective will it be? The scientists working on it are doing their best – but no-one can give definitive answers. And if Covid-19 ‘goes away’, how long before the next pandemic? What about Brexit? Climate change? I don’t know. These are all really big, scary questions, and the only thing they have in common is the uncertainty that surrounds them. It’s easy to get stuck in that uncertainty, in waiting for ‘the new normal’. But as Seth Godin […]

Questions To Ask In Challenging Times

Questions To Ask In Challenging Times

All businesses face challenges, and when they catch us by surprise, or are especially large, it can be hard to figure out what action to take. When crisis hits, we usually have to be reactive. We adapt to a new situation, perhaps a new world view – potentially even a new normal. Then as the dust settles, we can shift back into being proactive. When that time comes, it can help to ask ourselves three questions: What am I spreading?What do I want to look back on?What am I looking forward to? 1 :: What am I spreading? Almost everything spreads – viruses, great ideas, fake news, cat pictures. Emotions. […]